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1.
Advertising and promotion: an integrated marketing communications perspective / by
Edition: Tenth edition
Material type: Text Text
Publication details: USA: McGraw Hill Education, 2015
Availability: Items available for loan: MAIN LIBRARY (1)Call number: HF 5801 .B422 2015.

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2.
Introduction to advertising and promotion: an intergrated marketing communications perspective/ by
Edition: Second edition
Material type: Text Text
Publication details: Burr Ridge, Illinois: Irwin, 1993
Availability: Items available for loan: MAIN LIBRARY (1)Call number: HF 5823 .B42 1993.

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3.
Advertising and promotion: an Integreted Marketing Communications perspective / by
Edition: Nineth edition
Material type: Text Text
Publication details: New York: McGraw Itu Education (India) private, 2013
Availability: Items available for loan: MAIN LIBRARY (2)Call number: HF 5823 .B42, ...

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